@mitu I got it.
To get this sorted... I powered it up and kept swapping the USB cable inputs until it registered correctly in a retroach based emulator (I used Atari2600). Once it set correctly, I checked it in Daphne, JzIntv and DosBox. Seems to be holding and working good.
Go figure... swapping the cables with the power ON did it.
Thanks for all your help again! Pass this info on to anyone that has a similar problem with the UPCI. Or at least tell them to try this first. Had I done this from the start, would have saved time and a lot of reading/posting.
JR